The recent report concerning the overall rise in commission rates among real estate agents would normally be viewed as an entirely positive development, and it would certainly be accurate to suggest that rising commission rates are reflective of a trend in which homes are again appreciating in overall value. While it is true that the value of the homes being sold has increased significantly and appears poised to continue to do so, the most pressing issue now facing agents is the relative lack of homes for sale coupled with a sharp increase in the number of agents.
BoldLeads, a lead generation company that assists real estate agents in building a consistent pipeline of clients and properties, believes that the best real estate agents are able to cope with the relative dearth of properties and the seemingly simultaneous influx of agents through an increased focus on efficiency and service. A number of homeowners are indeed hesitant to buy or sell a home due to concerns over the potential for the sudden onset of market instability, but that does not mean this hesitancy applies to all potential buyers and sellers. This puts the onus on the agent to be highly efficient in securing clients and properties.According to agents who use BoldLeads for generating leads, adopting a highly efficient approach is beneficial regardless of the market’s behavior. During times such as these, the most efficient agents will continue to secure properties and clients while others will struggle to do the same. During times in which there is a surge of clients and properties, it is the most efficient agents who will be able to best leverage the situation while still providing the high level of service all buyers and sellers deserve.
